Grasping Globalization: Its Impact And Your Corporate Response
John L Manzella
In our ultra-competitive world of new global realities, succeeding in business isn't easy. It requires tough decisions that sometimes involve moving factories to China or outsourcing services to India. But in our current environment of fear and suspicion, these responses often create even more difficulties when poorly communicated to the media, policymakers, employees and investors. The result: bad press, policymakers running for cover, low employee morale and decreased investor confidence. Grasping Globalization reveals: 1) the real impact of globalization, 2) myths about outsourcing and job losses, and 3) how executives can more effectively communicate their corporate responses to achieve greater understanding, acceptance and support.
年:
2005
出版社:
Manzella Trade Communications, Inc.
语言:
english
页:
140
ISBN 10:
1605570761
ISBN 13:
9781605570761
文件:
PDF, 914 KB
IPFS:
,
english, 2005